Not-So Sober
Developing an Art and Design practice is what helps to define the artist and designer. In the art world and the creative industries, artists and designers will often pursue individual concepts and themes, which come about through a series of proposals to organisations and pitches to clients. Sometimes this will be for a one-off project (together with its own restrictions - such as time, materials etc.) whilst for others their projects could last up to decades, in a state of continuous development and flux...
For this project I was inspired by the brand Coca Cola – so I decided to produce my own original advertising campaign. I chose to develop a range of fizzy drinks, with individual packaging themes inspired by a mixture of Japanese culture and pop art. My main influencers were the artists Andy Warhol & Takashi Murakami.
