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Samuel Sawyer

Film | Year 1
UAL Level 3 Extended Diploma in Creative Media Production – TV and Film
Power House
When creating my ( FMP ) commercial I really wanted to make it look as like an Apple commercial as possible, this is due to always being passionate about Apple adverts and always watching them when I was younger thus meaning I had a great knowledge of the topic and different codes and conventions. The whole commercial is about showing the device but more specifically the camera as its most likely the highlighted feature of a new phone Along with the colour and design of it which would be emphasised by the back shots of the phone itself. I took most of the inspiration from an Apple commercial that I had found for another phone which allowed me to have a base on which I can build my commercial on.
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